Google 360 ° Photos/Tours

Google 360 ° Photos/Tours

Google is an important part of marketing for small business owners. You want to rank in Google’s search results and be found by customers. Google’s search results are tied to Google Maps, your business location and to your Google My Business page

Google My Business page is free and relatively easy-to-use. It allows you to create a profile about your business that includes photos, website, physical address and more. The best thing is you can add 360 degree photos to enhance your Google Search presence.

Business listings with 360 degree photos and virtual tours are twice as likely to generate interest. When consumers search for businesses, they use mapping products 44% of the time. As a business owner this benefits you in that 41% of those searches result in an on-site visit. When someone searches for a business on a mobile phone, the first photo image displayed is often a 360 degree image. These images allow a person to virtually move around your location, inside or outside,

Google Street View is the way to get your business recognized and promoted. It shows up in local search results, on Google maps, and your Google local page. Anyone looking for your business with Google will have the opportunity to virtually come in and look around from the comfort of their computer or mobile device.

Based on their research, Google knows that people like to move around in the image to get a sense for the place. Businesses are catching on, and the businesses who get it first will get ahead of the competition. Creating more engagement and interaction with your prospects and customers is the key in today’s crowded online world.
As a Matterport Service Provider and Google Trusted Photographer Agency, Virtual World Innovations works with your business to optimize your online content strategy.